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The Science of Why Fear-Based Coaching Doesn’t Work (And What Actually Does)

The Science of Why Fear-Based Coaching Doesn’t Work (And What Actually Does)

by Heather Vickery | Oct 26, 2026

You’ve seen it hundreds of times. Maybe you’ve even seen it today. The countdown timer ticking in the corner of a sales page. The “only 2 spots left!” that somehow says 2 spots left every single month. The email that lands at 11:47 pm with a subject line in all caps:...
You’re not overwhelmed because you’re doing it wrong. You’re overwhelmed because you’re doing it in a way that was never built for you.

You’re not overwhelmed because you’re doing it wrong. You’re overwhelmed because you’re doing it in a way that was never built for you.

by Heather Vickery | Aug 14, 2026

Human Design + NLP 101: What They Actually Are, and Why I Use Them Together I’m going to guess that somewhere along the way, you’ve heard the phrase “Human Design” and quietly filed it into the same mental folder as crystals and mercury...

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